{"id":2809,"date":"2024-03-29T20:48:30","date_gmt":"2024-03-29T20:48:30","guid":{"rendered":"https:\/\/lightcoral-quail-614152.hostingersite.com\/latam\/?page_id=2809"},"modified":"2024-05-01T23:47:59","modified_gmt":"2024-05-01T23:47:59","slug":"content-marketing-strategy-para-pymes","status":"publish","type":"page","link":"https:\/\/signalisgroup.com\/latam\/content-marketing-strategy-para-pymes\/","title":{"rendered":"Content marketing strategy para pymes"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; fullwidth=\u00bbon\u00bb next_background_color=\u00bb#ffffff\u00bb admin_label=\u00bbPage Header\u00bb _builder_version=\u00bb4.24.2&#8243; background_color=\u00bb#FFFFFF\u00bb background_image=\u00bbhttps:\/\/lightcoral-quail-614152.hostingersite.com\/latam\/wp-content\/uploads\/2024\/03\/web-designer-planning-790.jpg\u00bb parallax=\u00bbon\u00bb bottom_divider_style=\u00bbgraph4&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_fullwidth_header title=\u00bbContent marketing strategy para pymes\u00bb admin_label=\u00bbHero Section\u00bb _builder_version=\u00bb4.24.2&#8243; title_font=\u00bb|700|||||||\u00bb title_line_height=\u00bb1.1em\u00bb content_font=\u00bb||||||||\u00bb content_font_size=\u00bb24px\u00bb content_line_height=\u00bb1.3em\u00bb background_enable_color=\u00bboff\u00bb background_color_gradient_stops=\u00bb#9dcca6 1%|rgba(157,204,166,0.79) 97%\u00bb custom_padding=\u00bb||87px|||\u00bb button_one_text_color_hover=\u00bb#6eba01&#8243; button_two_text_color_hover=\u00bb#6eba01&#8243; button_one_border_color_hover=\u00bb#ffffff\u00bb button_two_border_color_hover=\u00bb#ffffff\u00bb button_one_border_radius_hover=\u00bb0&#8243; button_two_border_radius_hover=\u00bb0&#8243; button_one_letter_spacing_hover=\u00bb2&#8243; button_two_letter_spacing_hover=\u00bb2&#8243; button_one_bg_color_hover=\u00bb#ffffff\u00bb button_two_bg_color_hover=\u00bb#ffffff\u00bb global_colors_info=\u00bb{}\u00bb button_one_text_size__hover_enabled=\u00bboff\u00bb button_two_text_size__hover_enabled=\u00bboff\u00bb button_one_border_width__hover_enabled=\u00bboff\u00bb button_two_border_width__hover_enabled=\u00bboff\u00bb]<\/p>\n<p>\u00a1El contenido lo es todo! S\u00ed, as\u00ed es. Todo contenido que tu pyme desarrolle ser\u00e1 lo que tus futuros clientes conocer\u00e1n sobre ti: historia, objetivos, servicios, ofertas, y cualquier informaci\u00f3n que desees transmitir.El content marketing, o \u201cmarketing de contenidos\u201d en espa\u00f1ol, es todo el proceso de planificar, crear, distribuir, compartir y publicar contenido para llegar a una audiencia objetivo.<\/p>\n<p>[\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbContact\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb5px||5px||true|false\u00bb saved_tabs=\u00bball\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb3px||3px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>Enf\u00f3cate\u200c \u200cen\u200c \u200cofrecer\u200c \u200cvalor\u200c \u200cpara\u200c \u200ctu\u200c \u200ccliente\u200c \u200cy\u200c \u200ctu\u200c \u200cindustria\u200c \u200ca\u200c \u200ctrav\u00e9s\u200c \u200cde\u200c \u200ccontenido\u200c \u200crelevante\u200c<\/h2>\n<p>\u00a1No nos equivoquemos! El content marketing strategy va mucho m\u00e1s all\u00e1 de un par de p\u00e1rrafos con informaci\u00f3n. La idea es que todo lo que escriba tu pyme responda a un prop\u00f3sito, y lo m\u00e1s importante, debe centrarse en ofrecer valor para tu cliente potencial, en ofrecer la informaci\u00f3n necesaria para ayudar a ese prospecto a alcanzar sus metas.<\/p>\n<p>Puedes escribir un blog para impulsar tus ventas, o un whitepaper para mejorar el conocimiento de marca de tu empresa, un infogr\u00e1fico para dar a conocer un nuevo producto, o simplemente puedes crear copys para educar a tus seguidores en redes sociales sobre conceptos que maneja tu marca. \u00bfSi lo notas? La clave est\u00e1 en saber contar historias para que tu audiencia se conecte contigo y empiecen a fortalecer una gran relaci\u00f3n empresa-cliente.<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/lightcoral-quail-614152.hostingersite.com\/latam\/wp-content\/uploads\/2024\/03\/content-marketing4-800&#215;500-1.jpg\u00bb title_text=\u00bbcontent-marketing4-800&#215;500&#8243; align=\u00bbcenter\u00bb _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||50px|||\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb50px||39px|||\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>El content marketing strategy para pymes puede ayudarte a atraer clientes de una manera estrat\u00e9gica y atractiva.<\/p>\n<ul>\n<li>Definici\u00f3n y planificaci\u00f3n de contenidos: te ayudaremos a crear un plan de content marketing enfocado en los objetivos de tu pyme.<\/li>\n<li>Creaci\u00f3n de contenidos: si no cuentas con un equipo de marketing que se dedique a la escritura de contenidos, nuestro equipo crear\u00e1 tus textos y los optimizar\u00e1 cada vez que sea necesario.<\/li>\n<li>Atenci\u00f3n personalizada: siempre contar\u00e1s con nuestro equipo de marketing digital y dise\u00f1o para resolver todas las dudas que tengas sobre content marketing.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.25.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#9DCCA6&#8243; custom_padding=\u00bb1.2%||0.3%||false|false\u00bb global_module=\u00bb2763&#8243; saved_tabs=\u00bball\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb4px|||||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_button button_url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6Ijc0MyJ9fQ==@\u00bb button_text=\u00bbCont\u00e1ctanos para m\u00e1s informaci\u00f3n\u00bb _builder_version=\u00bb4.25.0&#8243; _dynamic_attributes=\u00bbbutton_url\u00bb _module_preset=\u00bb0097c6cf-3f09-4941-a754-e61c12c725c6&#8243; global_colors_info=\u00bb{}\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a1El contenido lo es todo! S\u00ed, as\u00ed es. Todo contenido que tu pyme desarrolle ser\u00e1 lo que tus futuros clientes conocer\u00e1n sobre ti: historia, objetivos, servicios, ofertas, y cualquier informaci\u00f3n que desees transmitir.El content marketing, o \u201cmarketing de contenidos\u201d en espa\u00f1ol, es todo el proceso de planificar, crear, distribuir, compartir y publicar contenido para llegar [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"class_list":["post-2809","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Content marketing strategy para pymes - Signalis Group Latam<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/signalisgroup.com\/latam\/content-marketing-strategy-para-pymes\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Content marketing strategy para pymes - Signalis Group Latam\" \/>\n<meta property=\"og:description\" content=\"\u00a1El contenido lo es todo! S\u00ed, as\u00ed es. 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